Thomas H Geismar
is an American designer, founder and principal partner of Chermayeff &
Geismar, one of the most prestigious and well-known brand design firms. Born in
1931, he concurrently attended the Rhode Island School of Design and Brown
University for his undergraduate degree and would go on to study at Yale University,
School of Art and Architecture where he received his masters. Geismar has
created designs for many internationally known organizations like Xerox, Chase
Manhattan Bank, Best Products, Gemini Consulting, PBS and Univision. He is most
known for his work with Mobil Oil. I feel his most significant contribution to
the world of design was made Geismar was enlisted to help create a national
system of standardized transportation symbols. While perhaps not the most
artistically satisfying, this work is important and will impact a greater
number of people far more than any brand design. His work in this field earned
him one of the first Presidential Design Awards.
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Chase Manhattan Bank logo |
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Mobil Oil |
Thanks for showing us the man behind the familiar...
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