Monday, May 7, 2012

Thomas H Geismar


Thomas H Geismar is an American designer, founder and principal partner of Chermayeff & Geismar, one of the most prestigious and well-known brand design firms. Born in 1931, he concurrently attended the Rhode Island School of Design and Brown University for his undergraduate degree and would go on to study at Yale University, School of Art and Architecture where he received his masters. Geismar has created designs for many internationally known organizations like Xerox, Chase Manhattan Bank, Best Products, Gemini Consulting, PBS and Univision. He is most known for his work with Mobil Oil. I feel his most significant contribution to the world of design was made Geismar was enlisted to help create a national system of standardized transportation symbols. While perhaps not the most artistically satisfying, this work is important and will impact a greater number of people far more than any brand design. His work in this field earned him one of the first Presidential Design Awards.



Retrieved from Chermayeff & Geismar website: http://www.cgstudionyc.com/about-us/tom-geismar
Chase Manhattan Bank logo
Mobil Oil

1 comment: